BRAND CAMPAIGN

BYS BEAUTY

Beauty Campaign · New York · February 2026

Multiple looks. One coordinated shoot.

Production Oversight, Talent Sourcing & Casting, Contract Coordination

BRAND CAMPAIGN

BYS COSMETICS

Beauty Campaign · New York

Multiple looks. One coordinated shoot.

Production Oversight, Talent Sourcing & Casting, Contract Coordination

OVERVIEW

3rd Space Productions produced a New York beauty campaign for BYS Cosmetics, coordinating production for retail point-of-sale and digital imagery in the Philippines.

Shot at FD Photo Studio, the project brought multiple models and makeup looks into one shoot day — requiring alignment across talent, beauty preparation, photography, and studio logistics.

The objective was a clear production structure that supported the campaign’s visual direction.

BRAND CAMPAIGN

BYS BEAUTY

Beauty Campaign · New York · February 2026

Multiple looks. One coordinated shoot.

Production Oversight, Talent Sourcing & Casting, Contract Coordination

PRODUCTION ARCHITECTURE

From brief to studio.

3SP coordinated talent sourcing, casting, contracts, scheduling, and shoot logistics, connecting the client’s campaign requirements with a New York production team.

Preparation brought talent commitments and studio operations into one plan, establishing the framework for the shoot before the team arrived on set.

Producer and client reviewing shot references on the studio wall during the BYS Cosmetics campaign shoot.

OVERVIEW

TALENT & CONTRACT COORDINATION

Campaign production begins before the camera.

3SP managed talent sourcing and casting alongside contract coordination, aligning participation with the campaign’s intended retail and digital use.

Clear arrangements supported a coordinated transition from booking to shoot day.

SHOOT-DAY EXECUTION

Multiple models and beauty looks required preparation and photography to move in sequence throughout the day.

3SP oversaw production logistics and talent flow, coordinating studio operations and scheduling around the shoot’s capture requirements.

The structure kept the team aligned while allowing attention to remain on the image.

BEHIND THE SCENES

Behind the scenes of the BYS Cosmetics campaign shoot at FD Photo Studio in New York, produced by 3rd Space Productions.

OUTCOME

The production brought multiple models and makeup looks through a single coordinated studio shoot for BYS’s retail and digital campaign imagery.

Talent, scheduling, studio operations, and photography worked within a streamlined production environment, with clear flow across the day.

An international brief. A coordinated New York production.

Two models posing with BYS compact powder and lipstick against a white background.
Photographer capturing a group of models, with a 3rd Space Productions model tracking sheet in the foreground during the BYS Cosmetics shoot.
BYS “You Play You” campaign artwork featuring two models with compact powder and lipstick against a pink background.

STUDIO PERSPECTIVE

We approach campaign production with the same discipline we bring to live presentations.

The format changes. The need for clear coordination remains.

Our role is to connect talent, teams, and logistics so the creative work has the space and structure it needs.

TESTIMONIAL

“Working with 3SP was so easy and smooth that it didn’t even feel like work!”

They covered all the bases and made sure there was very little left for us to manage on our end.

— John Lozano
Chief Marketing Officer, iFace, Inc.
BYS Cosmetics

Credits

Production Oversight, Talent Sourcing & Casting, Contract Coordination
3rd Space Productions

Brand
BYS Cosmetics

Models
Addison H, Signed NY
Alisyn G, Signed NY
Lindsey G, Signed NY
Hannah L, State NY
Minami A

Photography
Cody Rasmussen

Make-Up
Chyla Guerrero

Studio
FD Photo Studio, New York

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